Company Background

Company History

Hobeca started as a manufacturer's representative in 1979.  Due to market demands the direction of the company changed to being an importer / distributor, with a focus on sourcing products requested by our customers.  Hobeca established a reputation as a 'go-to' company if you couldn't find it elsewhere. 

Today we import quality products from internationally renowned suppliers in Europe, Japan, Taiwan and Australia and more.  We supply to a wide range of customers including electrical, plumbing, automotive and engineering trades, building supplies, paint specialty and general hardware stores. 

Our strength is our ability to supply a wide range of high quality products.

We represent many world class manufacturing brands including Koken, Felo, Mitutoyo, Jaz and Sikkens, as well as Autosol, Hammerite and Alpen.  These brands cover product categories including sockets, measuring tools, drills, screwdrivers, augers, woodstain and more. 

The business is proudly 100% New Zealand owned and operated.  Having been in business for 40 years, Hobeca has established itself as a supplier of high quality, reliable industrial tools and trade consumables. 

Hobeca is proudly 100% New Zealand owned and operated.

Established in 1979, Hobeca has evolved to become a leading supplier of trade-quality tools and consumables, supporting industries ranging across electrical, engineering, automotive, paint specialty, plumbing, hardware and more. 

We are passionate about what we do and we value the partnership of our Suppliers and our Distribution Partners/Customers.